Chirantana Educational Trust The Chirantana Educational & Social Trust is an educational organisation that focuses on providing education for children in the rural areas of Bangalore. Concept Branding 2016

- CLIENT

- SERVICES

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- LOGO

Concept

The logo uses the meaning of the Trust’s name Chirantana, which means long life or everlasting as one of the main graphic elements, which gives the Trust its unique identity. The use of the symbol infinity is used to emphasis on the meaning of our brand name. The use of the color blue is because it symbolizes the color of the endless sky and also virtues

of trust, loyalty, intelligence and confidence.

 

There are several graphic elements working together:

 

The Hexagon: represents Balance, Union and integration

The Green edges: represents the setting of our trust which incorporates nature and learning

The Mix of Blue & Green: a distinctive collaboration of the Rural and Urban

The Double Infinity: the endless knowledge that we impart into mankind through our Trust (Chirantana)

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- COLORS

Color Choice

HEX : 1B2652

C :100 M:92 Y:36 K:35

R:24 G:26 B:66

HEX : 1C75BC

C :85 M:50 Y:0 K:0

R:28 G:117 B:188

HEX : 00A651

C :100 M:0 Y:100 K:0

R:0 G:166 B:81

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- TYPOGRAPHY

Font Choice

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- STATIONARY

Business Cards

- STATIONARY

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Letterhead & Envelope

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- LOGO

Additions
COPYRIGHT & DESIGNED BY SAMUEL GODWIN

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